Deskimo

A Better Way To Work : Hybrid Office Booking App

2021

Year

UI/UX, Mobile App, Product Design

Project Type

Founder, Lead Engineer, 2 UX Designer

Team

UX Designer

Role

Context

Deskimo is a YC-backed start-up offering an on-demand booking app.

They provide their users in Hongkong and Singapore access to independent workspaces that range from executive offices to co-working spaces.

Deskimo also works with enterprise partners, who offer the app to their employees. They provide their employees with a monthly budget they can use to book any workspace listed on the Deskimo app.

Problem

COVID-related restrictions continue to ease and offices are slowly opening up in limited capacities.

Enterprise partners transitioning to a hybrid work model are not equipped in managing their office spaces to provide flexible workspace to their employees depending on their needs which results in reduced employee satisfaction and higher operational costs due to underutilization or overutilization of office spaces

Empathize

Stakeholder Interview
Secondary Research
Competitive Analysis

Define

‍Jobs to be done
User Stories
Feature Prioritization

Ideate

User Flow
Wireframes

Prototype

Wireframes
Highfidelity
Interactive Prototype

Test

‍Usability Testing
User Testing (by deskimo)

Solution

Hybrid Enterprise Products

Workplace Management Web App

Hybrid Enterprise Companies

to manage and optimize their office spaces and provide flexible workspace options to their employees

Enterprise Mobile App

Hybrid Enterprise Employees

to book in-office spaces and independent workspaces depending on their needs

Challenge 3

Distinct Visual Style

Since deskimo already has an existing mobile app, I needed to create a distinct visual style guide for the enterprise mobile app that will differentiate it from the existing one.

Action Taken

Existing Deskimo App uses yellow as its primary color, I decided to use Blue from the deskimo branding as the main color so it's distinct from the existing one but still within the deskimo branding.

Challenge 2

Lack of understanding about the the users

Due to the limited time, I highly relied on the interview insights already gathered by deskimo and validated it through secondary Research.

Actions Taken

Strategized to reduce the time needed to design the first version and make use of what we already have

Maximized the data already gathered by Deskimo

Interview insights with their enterprise partners and their employees
List of competitors

Prioritized Features

Used the MoSCoW method to prioritize features for the first version

Deskimo wants a prototype designed in 8 days

Challenge 1

In order to validate the demand the proposed solution and gain the interest of their enterprise partners, Deskimo wants to have a prototype ready to demo and test with their enterprise partners and their employees.

Challenges

Solution

Better area selection option based on their needs

“I wish there was an easier way to find available workspace in the office that have the amenities I need. It's time-consuming to manually check each area information.”

Feedback 3

Amenities Filters

Feedback 2

Faster Way Of Booking

Users wants an easy way to book when they are on the go.

“I often have back-to-back meetings and don't have much time to search for available desks”

Feedback 1

Feature integration

After further discussion with the team, we decided to Integrate the in-office booking feature into the existing Deskimo App and with access to the feature dependent on the type of user.

Solution

Enterprise partners using deskimo for external workspace booking are worried about requiring their employees to download a new app apart from what they have been using.

New App Download Concern

Here's the first version used for Demo & Testing

Deskimo Enterprise Version 1

Deskimo Enterprise version 1 used by Deskimo to test and demo to their enterprise partners and their employees.

Quickbook Feature

Allows users to easily book a desk without having to manually select one every time by automatically suggesting a desk based on their booking history.

Solution